Learn more about my UX research!
The main goals of the library’s website are for today’s community to get connected with their passive entertainment catalog (which has various options of books, movies, music, etc.), help them find a library location for them to visit in person, and find events that they might be interested in. The library also aims to allow users to expand their knowledge and connect with the community.
The main issue of the website was that it lacked navigational guidance, making it difficult for users to know where to find primary actions and what specific programs are about or will do. Many of the design changes and recommendations stem from a desire from users for the site to be more clear and transparent with the information so that they can feel confident that clicking on a particular element will take them to the expected page.
The Phoenix Public Library website aims to "connect today's community to a world of possibilities."
Other goals of the Phoenix Public Library website are to:
The heuristics evaluation determined that the site's navigational guidance would be the best area of focus for this particular user task analysis.
We completed our usability test with a blend of in-person and Zoom sessions. In total, we conducted the test on six participants.
Participants were included in our usability test if they:
Participant observations were completed as each participant was tasked with a handful of scenario-based questions to complete.
Scenario 1: 29 seconds
Scenario 2: 48 seconds
Scenario 3: 1 min 29 sec
Scenario 4: 40 seconds
Scenario 1: 93.3%
Scenario 2: 100%
Scenario 3: 66.6%
Scenario 4: 100%
“Too many things to read, too many buttons, too many colors, too many fonts.”
ORIGINAL Mobile Homepage
The ASU Food Reconnections page provides a variety of links and resources for the ASU community to connect with, including food equity, accessibility, and sustainability; however, after a preliminary user evaluation, it was found that the Food Reconnections page would benefit from improvements related to content organization, visual web elements, and accessibility tools. Explore below to see the wireframes and mockups addressing the pain points or view my research plan for more information.
All of the website mockups and wireframing were completed individually.
A study conducted by the HOPE lab in 2018 found that 36% of college students struggle with food insecurity. ASU’s Sustainability Practices (USP) Food Reconnection program aims to offer resources to food-insecure students; however, its current layout appears text-heavy and preliminary research found that to be a deterrent for most students.
In addition, the lack of more straightforward navigation and the absence of engaging website elements does not support site engagement or navigational guidance. Its layout, rhetoric, and lack of scannable elements prevent students from engaging.
The current Food Reconnections website also includes poorly embedded resources without a thorough indication of external navigational pathways, which may mislead users and further stray them from their primary goal.
See the recommended solutions below.
Changes present in my sketch boards for the new Food Reconnection homepage include:
I expanded the Food Reconnections page in my sketch boards in order to:
In an attempt to make the site appear more interactive, my sketch boards include:
Copyright © 2024 Laura Roty - All Rights Reserved.
Phoenix, AZ
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